Role: Production Design (Jill & Nico Guidote)

Director: Romaine Laurent
Producer: Alex Sanchez
Production Company: Solab

This was a national commercial campaign for Reebok to promote their reboot of their ventilator shoe. We worked with Romain (who is know for whimsical cinema-graphs and imagery) to create several vignettes. Using practical effects layered on top of composite frames, playing with air, rumbling, and strings. We created a commercial campaign that captured the spirit of shoe.